Packaging Packaging Design to Showcase Your Product
When you’re planning your product’s packaging, you need to make sure that it is attractive, not just functional. The most practical or rudimentary design may not catch the consumer’s eye, while something flashy may not give you the security you need. When you work with an experienced plastic manufacturer, you ensure that you get both the style and the substance that your product needs.
Your Choice of Materials
Your plastic manufacturer will be able to help you determine the best type of plastic for your packaging design, so you don’t have to bear the full responsibility for this decision. Plastics engineers know the ins and outs of different materials, so they can figure out which will be the most aesthetically pleasing, secure and cost-effective solution for your product. For example, some plastics are clearer, giving consumers an easier view of the product inside, while others are more crystallized or dark. Your product may not require that consumers can see it clearly, in which case your options are a little more open.
Shaping and Thermoforming
Some plastics lend themselves relatively easily to customization, allowing plastic manufacturers to manipulate their size, shape and contours. One of the ways in which they do this is called plastic thermoforming, a process in which plastic is treated with heat to mold and seal it. Thermoforming in your packaging design allows for the design to seal itself shut, preventing tampering. Depending on the type of plastic or plastics that you choose, you may be able to manipulate your design even further. For example, it isn’t unusual to incorporate two different types of plastic into a single design. Some CD jewel cases use one type of plastic for gripping the CD and another type for the transparent, swing-open door. Getting creative with your concept is something that your plastic manufacturer can help you with, enabling you to create something that combines form and function.
To learn more about how various types of plastic can be used in a single custom design, contact Plastic Ingenuity today.