Choosing a packaging material for your product is more than a matter of picking out good-looking plastic.

The durability of your packaging should be as big a concern as its aesthetics, because plastic strengths vary widely. Where some bend, others break. Where some splinter and crack, others tear. While malleability, price, and shelf appeal all matter, so does the product packaging’s ability to securely hold your product.

Malleable and Strong

Some types of plastic are lightweight, versatile, and strong. One example is PET packaging, which is perhaps most commonly seen in the form of water and soda bottles. This clear, lightweight plastic has a lot of give, which you can see firsthand when you squeeze a bottle of water.

Hard and Brittle

Other materials are harder and more brittle, so while they have high impact resistance, they bend less. An example that most people have experience with is the CD jewel case, which is rigid and can survive drops, but will crack, splinter, and break apart when bent.

Some plastics aren’t meant to be brittle, but can become so if they aren’t treated properly. When a plastic manufacturer works with CPET, for example, the crystallization process makes it safe to use in the oven or microwave. If it’s crystallized too much, though, it becomes brittle and may shatter.

Even More Product Packaging Considerations

When you’re working with a plastic manufacturer to develop a concept for your product packaging, you should be sure that they are experienced in working with a wide variety of different materials. Because materials vary so much, it is easy for an inexperienced manufacturer to produce imprecise or imperfect work. Each type of plastic has its own idiosyncrasies and risks, and only by knowing how to work with each one and produce it effectively can a manufacturing company create a product free of imperfections and design flaws.

To learn more about the different types of plastic and their various pros and cons, contact Plastic Ingenuity today.