Consider a Packaging Redesign for Your Company

Posted by Rob Helmke | Tuesday, March 11, 2014 | 0 Comments

 

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What We Can Learn from the Pepsi Redesign

Posted by Rob Helmke | Wednesday, May 15, 2013 | 0 Comments

This month started with an exciting announcement in the plastic packaging world, and it came straight from the red, white and blue—no, the other red, white and blue: Pepsi. PepsiCo Inc. announced that for the first time in 16 years, it's changing its bottle design. Despite changes to the logo, the soda has come in the same bottle since 1997. So what does the sudden, drastic redesign tell us about the product packaging industry in general?

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Perfect Packaging Materials Part 4: CPET

Posted by Rob Helmke | Tuesday, January 8, 2013 | 3 Comments

PET plastics are popular for plenty of reasons, not the least of which is their clarity—remember, this is a plastic that you use when you want to show off your product. If you don't necessarily need something transparent, but you want something strong and resilient, CPET could be exactly what you're looking for.

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Perfect Packaging Materials Part 2: PET Plastics

Posted by Rob Helmke | Wednesday, December 26, 2012 | 0 Comments

From our last blog post, you now know a little about polyethylene terephthalates, or PET plastics. You know that this type of plastic is a staple in food and beverage packaging. It's also used in the packaging of plenty of other products, though not necessarily ones you want to eat or drink—PET is a mainstay for packaging things like cosmetics and cleaning chemicals. Just look at the recycling code on any PET plastic package, and you'll see: It's number one.

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New Blog Series: Perfect Packaging Materials

Posted by Rob Helmke | Tuesday, December 18, 2012 | 0 Comments

Perfect Packaging Materials 

There's a wide variety of plastic types, but they all have something in common: They're the heart of the packaging industry. The best plastic for you depends on your product, because they each have distinctive strengths that make them well-suited for one thing or another. Understanding these differences and knowing which are most commonly used in your industry will help you choose the best possible option for your product.

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Certified Product Packaging to Meet Food Industry Standards

Posted by Rob Helmke | Tuesday, October 9, 2012 | 0 Comments

Five star restaurants and corner delis may be worlds apart when it comes to their menus, but they have one thing in common: the need for safe and sanitary food product packaging. Much like the medical and pharmaceutical industries, the food industry has strict guidelines with which packaging companies must comply in order to package food items for consumption. Additionally, some packaging companies voluntarily adhere to stricter, third-party administered quality control standards in order to further assure clients that their quality specifications can be met on an ongoing basis.

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Basics of Plastic Vacuum Forming

Posted by Rob Helmke | Tuesday, September 4, 2012 | 0 Comments

Thermoformed packaging is a complicated discipline that requires a great deal of understanding of materials, and the actual methods used to create the package. Plastic vacuum forming is one of the most simplified of these methods. This process generally mimics many of the thermoforming principles, with potential cost saving measures for the client.

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How Custom Packaging for Retail Increases Product Sales

Posted by Rob Helmke | Tuesday, August 28, 2012 | 0 Comments

By finding the best way of displaying items for consumers, retailers can ensure that their product sales will increase by attracting and keeping shoppers. Custom packaging provides the customer with a variety of options that can present their brand while keeping the product safe until purchase. With packaging methods available to hold a variety of items, each container can easily be customized according to its size, shape, and special characteristics.

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Three Considerations for Custom Packaging

Posted by Rob Helmke | Monday, April 16, 2012 | 0 Comments

An innovative product should be matched with innovative packaging. Whether you’re looking to protect, ship or market your product (or all three), you’ll want to be sure that the container complements the creation. Here are three things to consider when contemplating custom packaging for your product.

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